Social Media & Social Data

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Online: 
No
Subject Area: 
Course Number: 
COMM 218 910
Instructor: 

GIRGINOVA, KATERINA VASSILEVA

Course Description: 

What are social data and how can we critically, ethically and effectively capture, analyze and use them? During this course, students will gain a well-grounded theoretical understanding of social media combined with practical, hands on experience in capturing and analyzing their own sets of social data. The first part of the course provides an overview of the history of social media, then looks at how practices and platforms vary across the world. Students will also discuss current issues related to social data and questions of ethics and intellectual property as they apply to a number of contexts. The second part of the course delves into capturing and analyzing social data using a wide array of techniques and platforms. Students will gain hands-on experience and a valuable toolkit for data analysis that will allow them to apply the course material to real world problems of their choosing. No previous technical experience necessary.

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3440 Market Street, Suite 100
Philadelphia, PA 19104-3335

(215) 898-7326
summer@sas.upenn.edu

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