Designing for Success with Client Involvement

Tuesday, July 15, 2014 - 1:30pm to 3:00pm

Web design projects can be excruciatingly complex, often fraught with hidden stakeholders, nebulous business goals, and indiscriminate design approvals. With the explosion of Responsive Web Design, this equation has only gotten more complex. How are we able to better predict the common hurdles that can keep our projects from becoming a success? Instead of being caught off-guard when new issues arise, staying ahead of these frequent pain points can keep you focused on crafting beautiful, results-driven solutions for you clients.

In this session, you’ll learn how to build a design process and deliverables strategy to ensure a successful engagement with your clients that keeps the communication with them open, fluid, and productive. We will break down the design process for Responsive Web Design to better diagnose what design artifacts work best when it comes to communicating design-thinking in the new multi-device customer landscape. You’ll gain confidence, learning how to break down traditional client-versus-vendor roles and, ultimately, shape a course of action that equates to a successful, productive, and collaborative relationship with your clients.

Top 3 take-aways:

  • Better diagnose what type of design deliverable works best for different problems and different clients
  • Understand the common pitfalls that befall a Responsive Web Design project to better predict and get ahead of these issues
  • Reevaluate the methods in how you communicate with your clients since traditional client-vendor working relationships are no longer enough


Helping to make it all possible.